Episode Highlights:
Description:
In this episode of the Channel Mastery Podcast, I sit down with Keith Bornholtz, the CEO of the recently rebranded Gathr Outdoors. Bornholtz has worked for years in passion-based industries with his work in the pet space and brings a fresh leadership style to the former MacNeill Pride Group. He speaks to the brand's recent acquisitions, CPG business model, three H leadership styles, outdoor industry growth, and much more.
Bornholtz, who has over 30 years of experience in branded consumer products, joins Gathr Outdoors from Central Garden & Pet, where he was President of the pet distribution business unit and led a five-year strategic transformation of their national multi-channel platform. Bornholtz previously held senior leadership positions at Yes To Inc., Big Heart Pet Brands, Clorox, and Procter & Gamble. Bornholtz is an executive leader with a progressive history of improved operating performance and increased enterprise value in multiple environments.
Topics covered:
Three H leadership styles, Consumer Packaged Goods (CPG), passion-based businesses, passion-based industries, corporate conglomerate, MacNeill Pride Group, acquisitions, COVID, bicycling, outdoor, endurance sports, RV, industry growth, outdoor industry, pro and the enthusiast in the outdoor industry,
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