Channel Mastery

Channel Mastery, hosted by Kristin Carpenter and produced by Verde Brand Communications is designed to teach business owners how to excel across multiple platforms. Our mission is to see our listeners not only achieve the ...more

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Latest Episodes

March 30, 2023 00:29:59
Cycling, Entrepreneurship, and Native American Communities with Dr. Len Necefer.

Cycling, Entrepreneurship, and Native American Communities with Dr. Len Necefer.

In this episode, our guest is Dr. Len Necefer, Ph.D., CEO & Founder of NativesOutdoors – a native-owned athletic and creative collective. The company...

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February 09, 2023 00:46:14
Adam Ruggiero of GearJunkie on the Future of the Media Landscape

Adam Ruggiero of GearJunkie on the Future of the Media Landscape

Today’s guest is Adam Ruggiero, Editor-in-Chief of GearJunkie. GearJunkie leads the outdoor industry in breaking news and product reviews in the active-lifestyle world. From...

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203

January 26, 2023 00:42:59
Jeremiah Bishop on Cycling Content and Creative Chemistry

Jeremiah Bishop on Cycling Content and Creative Chemistry

Today’s guest is Jeremiah Bishop, a professional mountain bike racer in cross country, short track, ultra-endurance stage races, and gravel. Jeremiah is an athlete...

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202

January 12, 2023 00:49:14
Alison Tetrick on Women's Cycling, Zwift, WATCHTHEFEMMES and More

Alison Tetrick on Women's Cycling, Zwift, WATCHTHEFEMMES and More

Today’s guest is Alison Tetrick - professional cyclist, biochemist, storyteller, and entrepreneur. Alison is also a global ambassador focusing on brand activation, product development,...

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201

December 22, 2022 00:33:46
Steve Lee of Hot Chillys on Brand Positioning, MAP, and the Retail Season Ahead

Steve Lee of Hot Chillys on Brand Positioning, MAP, and the Retail Season Ahead

Today’s guest is Steve Lee, President of US Sales at Hot Chillys, a legacy outdoor recreation brand that has been leading the winter sports...

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200

December 15, 2022 00:44:24
Supporting Founders of Color in the Outdoor Recreation Industry - Dan Kihanya of Path Ahead Ventures from REI

Supporting Founders of Color in the Outdoor Recreation Industry - Dan Kihanya of Path Ahead Ventures from REI

Welcome to the 200th episode of the Channel Mastery podcast.  Today’s guest is Dan Kihanya, Director of Corporate Development and Investment with REI. Dan...

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