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On this episode of Channel Mastery, Specialty Retailer and Outdoor Industry Icon, Wes Allen, and I discuss the evolving equation of retail math. Retail success can come down to having the right time, all the time, especially since today’s connected consumer is always expecting just that. We dive into how measuring your Gross Margin Return on Investment (GMROI) is essential for keeping your business thriving and how other channels play a role in this always changing equation.
Wes Allen is a VIP friend of the Channel Mastery podcast, founder of Argot Agency, principal of Sunlight Sports, industry speaker and adventure retail expert.
Scott Buelter, CEO and President of Ascent 360 joins us on this episode of Channel Mastery. Ascent 360 was founded with the mission to...
In this episode of the Channel Mastery podcast, I’m sharing a brand-new framework that the Verde Brand Communications team and I created for our...
My guest today is a well-known thought leader in the evolution of retail, more specifically, marketplaces. In this episode, you’ll meet Kiri Masters, the...
