“The consumer is the channel,” said Mike Massey of Locally. He’s absolutely right, and with COVID-19 creating new consumer behavior dynamics weekly, it’s even...
It wasn’t long ago that the only thing we knew about Bentonville was that it was home to Walmart’s headquarters. Now in 2020, this...
NOTE: This episode originally aired as a Facebook Live on Thursday, April 2nd, 2020. We study consumer behavior a lot in this community. It’s...